#PrincipalMisty

On June 30, 2015, Misty Copeland was named principal ballerina at The American Ballet Theatre. She was the first African American to be named principal.

As a celebration, Under Armour committed to one flower for every #PrincipalMisty the social world used. What resulted was a bouquet made of thousands flowers.

Media: Adweek, Celebuzz, ESPN, Huffi Post, OK!, Self