Oh, hey.

I’m a Creative Lead currently based in Washington D.C.

Thanks for taking a look at my portfolio. At this point in my career, a lot of my work is the collaboration and insight of ridiculously talented creatives on my team. I’m proud we’ve been able to make some awesome work.

I have over 15 years of global creative experience working with many of the world’s leading brands including Snickers, Under Armour, USPS, Hilton, ABInBev, and Procter and Gamble.

Prior to Weber Shandwick, I was at Under Armour where I created campaigns for some of the world’s most impactful athletes such as Stephen Curry, Cam Newton, Andy Murray, Bryce Harper and Misty Copeland. Before Under Armour, I was the Brand Manager for KLIM, the most technical and hardcore snowmobile and motorcycle apparel on the planet. Prior to that I was a Creative Director at STRUCK.

Notably, while at KLIM I created a whole new category of snowmobile apparel and perpetuated the rise of Snowbikes. At Weber Shandwick I created two brands from scratch that have become global beacons of preventing plastic waste and veteran suicide.

I have served on the Webby’s, Clios, and Addy award show juries. My work has been recognized by Cannes, The One Club, Sabre Awards, Webby’s, Andy’s, Clios, AICP, London International Awards, Communication Arts, The Art Director's Club, Effie's, Adweek, and Ad Age.

Contact

danerahlf[at]gmail[dot]com

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